Sedus Sustainability Report
We have completed the design of Germany’s leading office furniture brand Sedus’ 2016 Sustainability Report.The report has been issued in English and German and delivered to all the stakeholders.
We have been working with Sedus Germany, for over a year on their new brand identity and positioning project. During these working meetings, we came up with the recommendation that “the brand’s heritage dating back to 1871 is a very strong competitive edge and should be leveraged”. The idea was well-received and approved. The sustainability report was the first application where the “seit 1871” expression was used like a slogan, as an inseperable part of the logo.